Content Manager
Job Description
TABIBU MEDIA GROUP is a new multi-platform Tanzanian media institution that exists for a simple yet groundbreaking mission: to help Africans who want to improve the quality of their lives have the blessing of good health and happiness. To achieve this we provide our audiences with access to innovative edutainment content of world class quality whilst reducing the difficulty of accessing safe, reliable and affordable plant-based wellness products and services.
Our team is committed and focused on developing products and services that create and deliver unrivalled value to our customers and partners. We believe our mass media platforms TABIBU TV (Channel # 116 – StarTimes) and TABIBU Newspaper provide ethical marketers of all sizes with an unprecedented opportunity to effectively engage their prospects and customers en masse and at unbeatable rates.
OPPORTUNITY: CONTENT MANAGER
We are looking for a qualified Content manager to join our team. You will be responsible for creating, improving and maintaining content to achieve our business goals. Your duties will also include sharing content to raise brand awareness and monitoring viewership statistics and metrics to identify best practices.
Our ideal candidate is an experienced professional with demonstrable creative writing skills. As a Content manager, you should perform well under deadlines and be detail-oriented. If you are also an expert in content optimization and brand consistency, we would like to meet you.Ultimately, you should be able to oversee all marketing content initiatives to ensure customer engagement, brand consistency and a positive customer experience.
Responsibilities
Develop content strategy aligned with short-term and long-term marketing targets
Collaborate with marketing and design teams to plan and develop site content, style and layout
Edit, proofread and improve all contents
Liaise with content writers to ensure brand consistency
Manage content distribution to online channels and social media platforms
Develop an editorial calendar and ensure content team is on board
Ensure compliance with law (e.g. copyright and data protection)
Stay up-to-date with developments and generate new ideas to draw audience’s attention
Requirements
Proven work experience as a Content manager
Hands on experience with MS Office
Basic technical knowledge of HTML and web publishing
Familiarity with social media
Excellent writing skills in English & Swahili
Attention to detail
Good organizational and time-management skills
BSc degree in Journalism, Marketing or relevant field
MODE OF APPLICATION:
Interested candidates may send their CV and Cover letter tomarketing.tabibutv@gmail.com .
Deadline: Friday, January 19, 2018.
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Social Media Specialist
Job Description
TABIBU MEDIA GROUP is a new multi-platform Tanzanian media institution that exists for a simple yet groundbreaking mission: to help Africans who want to improve the quality of their lives have the blessing of good health and happiness. To achieve this we provide our audiences with access to innovative edutainment content of world class quality whilst reducing the difficulty of accessing safe, reliable and affordable plant-based wellness products and services.
Our team is committed and focused on developing products and services that create and deliver unrivalled value to our customers and partners. We believe our mass media platforms TABIBU TV (Channel # 116 – StarTimes) and TABIBU Newspaper provide ethical marketers of all sizes with an unprecedented opportunity to effectively engage their prospects and customers en masse and at unbeatable rates.
OPPORTUNITY: SOCIAL MEDIA SPECIALIST (INTERNSHIP)
We are looking for a talented Social media specialist to administer our social media accounts. You will be responsible for creating original text and video content, managing posts and responding to followers. You will manage our company image in a cohesive way to achieve our marketing goals.
As a Social media specialist, we expect you to be up-to-date with the latest digital technologies and social media trends. You should have excellent communication skills and be able to express our company’s views creatively.
Ultimately, you should be able to handle our social media presence ensuring high levels of web traffic and customer engagement.
Responsibilities
Perform research on current benchmark trends and audience preferences
Design and implement social media strategy to align with business goals
Set specific objectives and report on ROI
Generate, edit, publish and share engaging content daily (e.g. original text, photos, videos and news)
Monitor SEO and web traffic metrics
Collaborate with other teams, like marketing, sales and customer service to ensure brand consistency
Communicate with followers, respond to queries in a timely manner and monitor customer reviews
Oversee social media accounts’ design (e.g. Facebook timeline cover, profile pictures and blog layout)
Suggest and implement new features to develop brand awareness, like promotions and competitions
Stay up-to-date with current technologies and trends in social media, design tools and applications
Requirements
Proven work experience as a Social media specialist
Hands on experience in content management
Excellent copywriting skills
Ability to deliver creative content (text, image and video)
Solid knowledge of SEO, keyword research and Google Analytics
Knowledge of online marketing channels
Familiarity with web design
Excellent communication skills
Analytical and multitasking skills
BSc degree in Marketing or relevant field
MODE OF APPLICATION:
Interested candidates may send their CV and Cover letter tomarketing.tabibutv@gmail.com .
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